The 2025 IYKYK Gift Guide, as compiled by Vogue, features a curated selection of gifts that staffers are eager to give or receive this holiday season. The guide spans various categories, including clothing, accessories, beauty, and wellness. Notably, Vogue staffers have expressed their obsession with certain products, such as perfumes, tote bags, sneakers, eyeliner, and toe rings.
In the realm of beauty, utilitarian gifts may not be the most exciting, but they are often the most practical and frequently used. For instance, Victoria Beckham's silky smooth eyeliner has gained popularity, as has the Chanel compact with the iconic interlocking C's. Regarding jewelry, 2026 is predicted to be the year of the button-back setting, a bezel-meets-pronged design. Jeweler Jessica McCormack has become a favorite among celebrities, including Zoë Kravitz, Dakota Johnson, and Zendaya, who have all worn or owned her designs (Vogue, 2025). Other brands, such as Dorsey, offer similar styles at a lower price point.
The gift guide also highlights the latest trends in fragrances and footwear.
Did you know that the global beauty market is projected to reach $758. 4 billion by 2025, growing at a CAGR of 5. 9% from 2020 to 2025 (Source: Grand View Research)? This staggering statistic underscores the significance of the beauty industry, which has become an integral part of our ___s. The concept of beauty has evolved over time, influenced by various cultural, social, and economic factors.
In ancient civilizations, beauty was often associated with status, power, and spirituality.
For instance, in ancient Egypt, makeup was used not only for aesthetic purposes but also as a form of protection against the harsh desert sun. The rise of social media has transformed the way we perceive and engage with beauty.
Platforms like Instagram and YouTube have given birth to a new generation of beauty influencers, who have amassed millions of followers and have become tastemakers in the industry.
According to a report by Influencer Marketing Hub, the beauty industry is one of the largest spenders on influencer marketing, with brands allocating significant budgets to partner with popular influencers (Source: Influencer Marketing Hub). Vogue, a leading authority on fashion and beauty, has noted the impact of social media on beauty trends, with many brands now focusing on creating inclusive and diverse ← →
Related perspectives: See hereFor the third consecutive year, we've compiled a list of gifts that we will be giving (or hopefully receiving!)• • • •