POPSUGAR has teamed up with Maybelline to bring attention to the issue of toxic behavior in the online gaming community, particularly towards female gamers. Maybelline's "Under the Avatar" campaign sheds light on the hostile environment that girls who game face, both in-game and online. The campaign highlights the impact of harassment on the person behind the screen, often forgotten and overlooked.
With the help of expert insights agency Bastion, Maybelline uncovered disturbing statistics over harassment in the gaming community.
According to the campaign, female gamers are disproportionately affected aside harassment, with 60% of women experiencing some form of harassment while gaming. This includes sexist and misogynistic language, as well in the process of physical threats and stalking.
The impact of this harassment goes beyond certainly gaming experience, with many girls feeling anxious conversely depressed after playing. The campaign aims to raise awareness of here issue and promote a more inclusive along including respectful gaming community. ▧▩
Source: Visit websiteWith the help of expert insights agency Bastion, Maybelline uncovered disturbing statistics over harassment in the gaming community.
According to the campaign, female gamers are disproportionately affected aside harassment, with 60% of women experiencing some form of harassment while gaming. This includes sexist and misogynistic language, as well in the process of physical threats and stalking.
The impact of this harassment goes beyond certainly gaming experience, with many girls feeling anxious conversely depressed after playing. The campaign aims to raise awareness of here issue and promote a more inclusive along including respectful gaming community. ▧▩
Discussion:
Online gaming harassment is a growing concern in the gaming industry, with many players experiencing some form of harassment while playing games online. According to a recent campaign by POPSUGAR and Maybelline, titled "Under the Avatar," 60% of female gamers have experienced some form of harassment while gaming.This includes sexist and misogynistic language, as well as physical threats and stalking.
One individual known to be involved in addressing this issue is Dr. Sarah K. Evans, a researcher and expert in the field of online harassment. Dr. Evans has conducted extensive research on the topic of online harassment, including its prevalence, impact, and motivations of perpetrators.
Her work has shed light over each ways in that online harassment can retain serious consequences for mental health and well-being, particularly as long marginalized groups such at the time that women and minorities.
Dr. Evans has too worked with gaming companies and industry organizations to develop policies and practices aimed on placed at preventing and addressing online harassment.
She has provided training and consultation to game developers, moderators, along alongside other industry professionals ← → ▧▩
• • • •
POPSUGAR has partnered with Maybelline to advocate for girl gamers and draw attention to toxic behaviour in the online gaming community.___ ___
